Issue - decisions

Waste Marketing - 2 year Action Plan

22/05/2026 - Waste Marketing Plan 2026/27

(Report of Director of Street Scene, Leisure and  Technical Services)

 

Members reviewed the draft Waste Marketing Plan 2026/27 (attached at Annex 1) which outlined a structured, well-resourced programme of communications,  engagement activities and behaviour change initiatives designed to improve recycling performance, increase correct material capture, reduce contamination and support statutory waste service objectives for the upcoming financial year.

 

The draft Plan demonstrated strong alignment with corporate environmental goals, Kent Resource Partnership priorities and national policy changes such as Simpler Recycling and enhanced food waste capture.

 

Following consideration by the Communities and Environment Scrutiny Select Committee, the Cabinet Member for Finance, Waste and Technical Services

 

RESOLVED:  That

 

(1)            the draft Waste Marketing Plan 2026/27, attached at Annex 1, be approved.